Impossible. Possible. Probable.
Coaching is the only training that sticks. One-off workshops don't. Install a weekly coaching rhythm that makes every deal a training moment and every manager a coach.
Most tech sales managers coach from gut. 'Did you have good discovery?' gets a 'yes'. 'What did the champion say about budget?' gets a vague answer. No rubric, no scoring, no rep-specific development plan. The team regresses to the mean and the VP wonders why coaching doesn't work.
BOOST coaching installs a call-review rubric, a deal-review rubric, and a 1:1 cadence that scores specific skills against specific deals. Managers learn to diagnose — not just report. Reps get feedback tied to deals they actually care about. Close rate and cycle time move quarter over quarter.
30-minute call with John. No pitch, no pressure — just a straight conversation about your situation.
Book Your Free Call →Designed for sales organizations that want coaching culture — not just one-off bootcamps.
Yes. BOOST layers on top. MEDDIC tells you what to qualify, Challenger tells you how to teach, BOOST tells you why a buyer actually says yes at each stage. Teams running a named methodology typically see BOOST sharpen, not replace, what's already working.
Most teams see close-rate movement inside 60 days and ramp-time movement inside one quarter. Bigger forecast improvements typically show up in the second quarter as the playbook compounds across the pipeline.
Both. For early-stage we usually install a lighter version focused on founder-led selling, first AE hires, and ICP discipline. For scale-ups we do the full BOOST CSO engagement with performance-based terms.
Both — and that's the point. Roughly 80% of rep performance is driven by managers. Every engagement includes manager coaching so the skill work actually sticks after the program ends.
30-minute call. Bring two of your recent managers and one rep if you want. We'll show the coaching difference live.
Book a Free Call with John →