The Ultimate Guide to Sales Process Consulting
How to transform any team with the BOOST Framework — a 10-step implementation plan grounded in Harvard Business Review, CSO Insights, and McKinsey research.
Read Article →Science-backed sales training articles, BOOST framework deep-dives, and field-tested tactics from John Dessauer and the RealWise team.
How to transform any team with the BOOST Framework — a 10-step implementation plan grounded in Harvard Business Review, CSO Insights, and McKinsey research.
Read Article →The 7-step, BOOST-powered system — calm peer-level energy, 3R discovery, Good-Better-Best offers, speed-to-lead, and a 6-touch persistence cadence.
Read Article →The hybrid approach beats pure AI or pure human coaching by 37%. A 2025 study of 938 B2B companies shows exactly how the winners structure it.
Read Article →We're bringing over the full RealWise archive — deep-dives on objection handling, buyer psychology, USP crafting, follow-up cadences, and advanced sales training techniques. New posts publishing soon.