Science-Backed Sales Training  |  Explore BOOST Programs →
Sales Training — Backed by Science

New Construction Sales Training For On-Site Teams and Builders.

Impossible. Possible. Probable.

New construction sales is its own sport. The model home is the store. The buyer is on your clock, in your inventory, and deciding in real time. On-site agents who can't control that conversation bleed margin straight into upgrade discounts.

The Reality — and the Fix.

The Problem

Most new construction training is builder-brand talking points and floor-plan memorization. That's not selling. Meanwhile the on-site agent is letting the buyer walk out with 'we'll think about it' — which in new construction means they're about to tour three competitors this weekend.

The Solution

BOOST for new construction installs the skill of converting a model-home visit into a signed contract without resorting to discount-stacking. Trust the builder. Desire the lifestyle. Urgency through real incentives and inventory reality. Contrast against the resale market that isn't competing on build quality.

Why BOOST Works

BOOST is the same neuroscience-backed system John uses to train B2B sales teams — adapted for how real estate buyers and sellers actually make decisions. Trust, desire, urgency, and contrast aren't sales tricks. They're how the brain reaches a yes.

30+
Years in Sales
1,200+
Professionals Trained
15+
Industries Served
30-Day
Money-Back Guarantee

What You'll Walk Away With

Ready to talk specifics?

30-minute call with John. No pitch, no pressure — just a straight conversation about your situation.

Book Your Free Call →

What's Included in New Construction Sales Training

Every engagement is scoped to your builder's product, market, and team size. Standard scope includes:

"John rewired how our agents run a listing appointment. Close rates up, time-to-close down, and nobody leaves a conversation feeling pressured. Every brokerage should run their team through this."
— Residential Real Estate Team Lead

Straight Answers to Common Questions

What does this cost?

Individual agents: 10-Pack at $2,997 or yearly coaching at $14,997/year. Team/brokerage engagements are scoped during the free call. Every engagement carries a 30-day money-back guarantee.

Will this work in today's real estate market?

Yes — arguably better than in frothy markets. When transactions slow, skill replaces luck. Agents with a real system close more; agents relying on a hot market get exposed. BOOST is built for the skill side.

Is this for rookies, veterans, or both?

Both. Veterans get more from it because they already have volume and the system compounds on their existing book. Rookies get a shortcut to what usually takes 3-5 years of trial and error.

Do you work with solo agents or only teams?

Both. Solo agents typically use the 10-Pack Consulting at $2,997. Teams and brokerages get the full BOOST team engagement scoped during the free call.

Want On-Site Agents Who Close Instead of Discount? Book the Call.

30-minute call. We'll talk through your product, your current close rate, and what the sales office is really doing on Saturdays.

Book a Free Call with John →
30-Day, 100%, No-Questions-Asked Money-Back Guarantee · No Pitch, No Pressure