Sales Training — Backed by Science

Software Sales Methodology Consulting Predictable. Repeatable. Measurable.

Impossible. Possible. Probable.

You don't need a new methodology deck. You need one methodology, consistently applied, tied to your CRM, and reinforced by your managers. That's what we install.

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The Reality — and the Fix.

The Problem

Most software orgs have too many methodologies — or none. Reps heard MEDDIC at a previous job, a manager loves Challenger, marketing is pushing solution selling, and in the end nobody runs any of them. Pipeline stages mean different things to different reps. Forecasts come down to gut feel.

The Solution

BOOST methodology consulting gives your software team one system — grounded in buyer neuroscience — wired into your CRM stage definitions, taught to your reps, and reinforced by your managers. Same language, same rubric, same forecast logic across the whole org.

Why BOOST Works

BOOST is built on the neuroscience of how B2B software buyers actually make decisions. It's compatible with MEDDIC, Challenger, or solution selling — and it gives you the why those methodologies don't explain.

30+

Years in Sales

1,200+

Professionals Trained

15+

Industries Served

30-Day

Money-Back Guarantee

What You'll Walk Away With

One methodology, consistently applied, across every seat
CRM stage definitions that mean the same thing to every rep and every manager
A forecast built on methodology signals, not rep optimism
A qualification bar that holds — because everyone is using the same criteria
Call reviews that score the same way whoever's doing the review
A playbook that new hires can learn in weeks, not months

Ready to talk specifics?

30-minute call with John. No pitch, no pressure — just a straight conversation about your situation.

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What Methodology Consulting Looks Like

A full engagement has four phases: audit, install, train, reinforce.

Audit: current methodology (or lack thereof), CRM state, pipeline math, win/loss themes
Install: BOOST framework mapped to your stages, ICP, and objection themes
Train: reps on the methodology, managers on how to coach to it
Reinforce: 12 weeks of weekly coaching plus 1:1 sessions
Custom playbook, qualification rubric, and CRM stage definitions
Forecast redesign tied to methodology signals
90-day and post-program KPI review

"We brought John in to train our entire sales team. The results were immediate. The BOOST system helped improve our weakest performers and strengthened our leaders. Clearer processes, better confidence, and our quarterly numbers reflected it across the board."

— Sara Laughlin, VP of Sales, Mid-Market Company

Straight Answers to Common Questions

We already use MEDDIC (or Challenger). Will BOOST replace it?

No — and shouldn't. BOOST sits underneath. It gives your team the neuroscience of why the methodology works at each stage. Teams typically retain their named methodology and layer BOOST on top.

How long does a methodology install take?

A typical install is 90 days from kickoff to launch of the new playbook, followed by 12 weeks of coaching reinforcement. Full benefit shows up between months 3 and 9.

What's the performance-based option?

The BOOST CSO engagement includes a performance-based commission tied to verified year-over-year sales growth. Details are scoped during the free call.

Can this be done fully remote?

Yes. Most engagements are delivered virtually. On-site kickoffs are optional.

Ready to Run One Methodology That Actually Sticks? Book the Call.

30-minute free call. We'll look at your current methodology state, identify the biggest leaks, and scope a BOOST install.

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30-Day, 100%, No-Questions-Asked Money-Back Guarantee · No Pitch, No Pressure