Impossible. Possible. Probable.
Sales process that looks good on the wall and dies in the field. Stage definitions nobody agrees on. Forecast calls that feel like poker night. Let's rebuild the motion with something reps will actually run.
Most software companies have a 'sales process' — usually a Salesforce pipeline with 7 stages and no shared definition of what each stage means. Reps skip stages. Managers call deals 'commit' based on gut. The CEO looks at the forecast and has no way to know if it's real.
BOOST process consulting rebuilds stage definitions based on buyer behavior (not seller tasks), installs entry/exit criteria every rep can enforce, and gives managers a forecast rhythm that produces honest numbers. Paired with rep coaching to make sure the process holds after we leave.
30-minute call with John. No pitch, no pressure — just a straight conversation about your situation.
Book Your Free Call →Best fit for teams with 10+ reps and a CRM that's been running for a year or more.
Most teams see close-rate movement inside 60 days and ramp-time movement inside one quarter. Bigger forecast improvements typically show up in the second quarter as the playbook compounds across the pipeline.
Both. For early-stage we usually install a lighter version focused on founder-led selling, first AE hires, and ICP discipline. For scale-ups we do the full BOOST CSO engagement with performance-based terms.
Both — and that's the point. Roughly 80% of rep performance is driven by managers. Every engagement includes manager coaching so the skill work actually sticks after the program ends.
Yes. The majority of engagements run fully remote via Zoom with optional in-person kickoff. Remote-first tech teams get the same outcomes as in-person teams — the system doesn't care where your reps sit.
30-minute call. Bring last quarter's forecast vs. actuals. We'll tell you where the process is breaking — usually in 2-3 predictable places.
Book a Free Call with John →